IntelmarxPRINT VDP
IntelmarxPRINT is our one-to-one marketing solution for print and direct mail.
Response rates skyrocket with a personalized message that speaks directly to each recipient as individuals. Our IntelmarxPRINT creates customized pieces by merging content from a database and digital asset repository into a final piece in which text, graphics and imagery are as individual as each recipient. When you treat your potential customers as individuals response rates go up as high as 46% as compared to 1.3% for traditional direct mail. IntelmarxPRINT allows corporations and organizations to create high value, customized, marketing collateral, while reducing costs and maintaining brand image and integrity.
IntelmarxPRINT allows you to create:
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Custom publications allow you to drive specific content into an existing template for immediate publishing or for inclusion in a newsletter or periodical.
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Business correspondence that incorporates name, address, and simple product information to produce a unique piece for each recipient.
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One-to-one marketing incorporating graphical elements and variable text that are included based on a simple set of rules to produce a unique composition that is customized to each recipient.
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Multi-channel campaigns incorporating completely unique text, images, and graphics for each recipient based on rules that make decisions on the demographics, purchasing history, or other predictive methods to enhance the relevance to the recipient and publishes it through a combination of print, Web, and e-mail.
Featured Project: Allegany College of Maryland
Allegany College of Maryland uses powerful print and database technologies to create individualized one-to-one brochures that speak to each prospective student individually. Using criteria like interests and activities, each brochure is as unique as the individual, this increases the rate of return. The prospect opens the brochure and says “Wow! This college knows me!”
Call us at 1-866-670-9058 or sign-up for our demo to begin getting the most out of your direct mail.
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